08 June 2009

Marketing Idea: Pop Bottle Lids

During the semi-quarterly contests that pop companies have where you buy a bottle to see if the lid says that you won a free t-shirt or whatever, I think that instead of having "Sorry Play Again" on the underside of soda bottle lids for losing bottles, they should have something a little less sterile.


"Ah, dude...sorry. You just missed it."

"The guy here just before you got the winning lid."

"You win this bottle of (name of drink), but not the good prize."


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